Flipside.

A Creative and Production Agency.
We produce Films and Campaigns that move Culture.

See the work How we think
Gbagada, LagosBuilt for Africa. Shipped across 12 markets.
Scroll to see the work
Part of TCPGThe People Company Group
Our services

Four ways we get the work made.

Book one; book all four. Every service is a front door to the full production engine; same team, same standard, same operating system.

01

Film & Production

TVCs, documentaries, features, music videos, and branded series. From treatment to final grade.

TVCFeatureDocsPost
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02

Creative & Strategy

Brand identity, visual systems, campaign concepts, and communication roadmaps that move the needle.

BrandCampaignsCopy
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03

Content & Photography

Pack shoots, lifestyle, social-first cutdowns, and always-on content from our in-house studio.

PackSocialCreator
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04

Design & Design Production

Brand identity, visual systems, print, digital, and experiential design. Moodboards, art direction, and the production that turns design into assets ready to ship.

IdentityPrintDigitalArt direction
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Selected work

We cooked. It ate.

A snapshot of films, campaigns, shoots, and live events shipped for global and African brands.

Brand film · 1m 38s
Intel

#InsideOut

Brand film · Production · 2025
Branded show
MTN × YouTube

Buffet, made for you

Content series · Production · 2024
Brand film · 1m 34s
Intel × Adekunle

No Slate Ad

Brand film · Production · 2025
Global platform
Knorr

#ServingSingles campaign

Strategy · Film · Social · 2025
Ambassador film · 15s
Tecno

Camon × Veekee James

TVC · Ambassador spot · 2025
Gemini launch · 30s
Google × Infinix

The Content Catalyst

Gemini launch film · 2025
Call to entry · 60s
Maltina

Teacher of the Year

Call to entry film · 2025
Brand film · 60s
Bet9ja

The Matchday

Film · Production · 2025
TVC · 30s
Biggie Bet

The TVC

TVC · Production · 2025
Brand film · 34s
Life Lager

Ijele 1 of Africa

Brand film · Vertical · 2025
140+
Films, shows, and commercials shipped since 2020
30+
Global and regional brands trust us with their briefs
8
Films and series distributed via SBX TV
12
Markets across Africa where our work has run in the last 24 months
Trusted by teams that ship the work that matters
MTN
Google
YouTube
Knorr
Closeup
Tecno
Bet9ja
Maltina
Macallan
Shuttlers
Amazon
SBX TV
A note from the Head of Business

Great ideas are only as good as their delivery.

Tomi Adesanya
Tomi Adesanya Head of Business, Flipside Marketing

We built Flipside to close the gap between the brief and the asset. Our team has shipped work for Google, YouTube, Knorr, Bet9ja, and Tecno; and we have learned that the thing that separates great work from forgotten work is craft under pressure.

If your team has a brief that needs to be made, not just discussed, we should talk.

Tomi Adesanya · Head of Business · tomilola@flipside.ng
Meet the team

The people behind the work.

Senior strategists, producers, and makers. Built for the work, every brief, every time.

TA
Tomi Adesanya

Tomi Adesanya

Head of Business

Creative with a design and strategy background. Led initiatives at Oando plc, Delyork International, and Discovery Brands Management among others.

TO
Tolla Okodugha

Tolla Okodugha

Producer

Over seven years in media and production. Specializes in content development and media production. Produced high-profile shows including The Headies.

AW
Adeniran Wuraola

Adeniran Wuraola

Production Procurement

Dynamic storyteller with a passion for African cinema. A versatile creative force; producer, actor, and content creator crafting authentic African narratives.

SO
Silas Odey

Silas Odey

Producer

Multidisciplinary producer in audio-visual storytelling and branded content. Background in videography, editing, photography, voice performance, and creative strategy across events, films, game, and reality TV shows.

TA
Tofunmi Aguda

Tofunmi Aguda

Content Strategist

Digital media and content strategist. Combines storytelling, strategy, and creativity to drive visibility and growth across digital platforms. Background in journalism and social media management.

TA
Tobi Abas

Tobi Abas

Digital Marketing & Communications

Creative and results-driven digital marketer with experience in branding, content strategy, and reputation management. Builds impactful narratives and helps brands connect meaningfully with their audiences.

RM
Richard Miji

Richard Miji

Creative Designer

Creative Designer with strong foundations in photography, graphic design, and brand strategy. Crafts bold, purposeful visual narratives that captivate, communicate clearly, and drive impact. Sits at the intersection of creativity and strategy.

Our Methodology

Truth® Operating System

Powered by The People Company Group

Every Flipside execution runs on Truth OS; the operating system that powers every business in the group. Built on Truth. Led by People. Measured by Cultural Engagement.

01
People
Lived reality
02
Insight
Extracted meaning
03
Truth®
The strategic core
04
Connection
Story · Experience · Utility
05
Cultural Engagement
Participation · Carry-through
Built onTruth. Not trend. Not volume.
Led byPeople. Not personas.
Measured byCultural Engagement. Not impressions.

The goal is not to be seen only.
The goal is to be carried.

Read the full Truth OS The People Company Group
Our film slate · SBX TV

The work you watch on Friday night.

Films and series we produce and distribute via SBX TV, our YouTube-first Nollywood channel. Built for the attention economy; watched by millions.

Blind Date

Blind Date

SBX TV Original
 Love and Desire

Love and Desire

SBX TV Original
 Happily, Unhappily Married

Happily, Unhappily Married

SBX TV Original
 Packaged Love

Packaged Love

SBX TV · DUO Productions
 Before the Wedding

Before the Wedding

SBX TV · DUO Productions

Sweet Vinegar

SBX TV Original
Watch on SBX TV →
On our minds

The thinking behind the making.

Essays, case teardowns, and production notes from the team. Short; useful; no filler.

Essay · 6 min read

Why "reach" is a lazy metric for African brands in 2026.

A working definition of cultural engagement that replaces impressions with carry-through; for CMOs who need to answer the board.

Read the essay
Case teardown · 8 min read

Behind #ServingSingles: how we turned Knorr into a wingman.

A global platform that had to land locally across three markets. The brief, the insight, the trade-offs, the numbers.

Read the teardown
Production note · 4 min read

What we learned shooting a feature film and a brand campaign in the same week.

Five rules we now carry into every shoot. Useful for any producer juggling ad and film crews on tight timelines.

Read the note

Got a brief?
Let's make it move.

Tell us what you are building. We will come back within one working day with a point of view, a small team, and a way to get started.

Emailtomilola@flipside.ng
Visit1a, Residents Road, Gbagada Phase 2, Lagos
Response timeOne working day